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Powering Sustainable Adventures

Portable solar power solutions are helping to charge a boom in outdoor experiences.


Escaping to the country, embracing the great outdoors, getting back to nature—with the stresses of modern life never far away, who hasn’t dreamt of packing up and driving off on an adventure? Research shows it’s time to act on those dreams: connecting with nature and surrounding yourself with greenery enhances your mental and physical well-being, causing numerous benefits like reducing stress and boosting your mood. Since the pandemic, the global demand for adventure travel has surged, as people seek immersive experiences, such as camping and off-grid experiences.

In fact, according to the Global Adventure Tourism Market Report, the global adventure tourism market was valued at over $288 billion in 2021 and is forecast to increase to an estimated worth of $2,824 billion by 2030.

Portable Power Boom

Going off-grid is not without challenges, especially in an era where we rely on electronic devices more than ever. But an escape to the great outdoors doesn’t mean sacrificing all mod-cons, thanks to portable power supplies, which can support everything from cell phones to speakers or even cooking apparatus.

A pioneer in the field of portable power solutions is Jackery. The California-born firm is harnessing some of the West Coast’s famous sunshine through its multi-award-winning range of solar energy products that offer its customers the chance to become self-sufficient through its power supplies on the go.

Jackery’s rapid growth and global expansion reflects the increasing demand in the worldwide market for portable power units, and its position as a driving force behind that market. According to a market research report by Tycorun Energy in 2016 only 52,000 portable battery units were sold globally. By 2021, that number had increased to 4.84 million units shipped, a compound annual growth rate of 148%.

Clean Energy, Anywhere

Its work in pioneering solar generators—a device combines a portable power station with solar panels—has helped Jackery to flourish. When the sun hits the solar panels, they automatically generate electricity, which then passes through a solar charging cable into a portable station where electricity can power travel gear from camping lights to refrigerators. The Solar Generator series emboldens adventure seekers to venture outdoors, and keep exploring without fear of going too far off the grid.

The latest models in Jackery’s high-end Pro series are upping the ante and utilizing industry-leading tech to increase energy conversion to create something based around the needs of urban adventurers. For example, the Solar Generator 2000 Plus is optimized with ultra-durable battery cells, with a 10-year service life, and the company claims its solar panels can produce more energy with less sunlight when compared to the industry average.

When combined with a second device, its output can reach 6,000W offering users the freedom to power all kinds of high-energy equipment. Higher output means adventure travelers can take creature comforts such as electric heating or window air-conditioning units with them on trips—meaning they can be comfortable no matter what the conditions are outside. With such a large capacity it’s unlikely that a single device will use all that power, so it does allow van-lifers, and people on the road for longer periods to power multiple devices at the same time for longer.

A Solar Powered Future

With the addition of personal power generators, the definition of off-grid travel has changed. And with it, people are afforded the chance to personalize their experience. Whether you want a constant supply of chilled beverages from a mini-fridge as you relax in the sun, or you need to stay connected and fully charged in-case work comes calling, the independence of a portable generator affords the choice.

This sense of choice plays out in other ways as well. Eco-tourism and mindful travel are high on the agenda of modern travelers, so being able to utilize a personal solar generator is a definite draw for this growing demographic. The fact they are virtually silent is a further bonus, reducing noise pollution in national parks and natural areas, helping to protect wildlife.

In redefining clean energy use for outdoor living, Jackery is becoming the obvious choice for environmentally friendly, climate-forward consumers. Its solar generators increase self-sufficiency and independence from traditional power sources while eliminating the harmful emissions that come from using traditional fossil-fuel-based generators—they can even be used indoors. Solar generators also equate to cost savings for the consumer via lower fuel consumption, the ability to set them up anywhere means users no longer need to be tied to a campsite and pay fees, while the environment benefits as there is no longer the need to use, and throw out disposable batteries, resulting in less waste.

From 160W to 3000W, Jackery provides portable power solutions for all different uses. So, whether it’s a small-scale one-man camping trip or a full-bore family expedition, adventurers can find a solution that suits them.

With adventure travel continuing to grow in popularity, solar energy is lighting the way for eco-friendly outdoor experiences. Jackery is not only helping open new frontiers for explorers but, as growing emphasis is placed on alternative energy sources, it is also leading the way toward an increasingly solar powered society through its clean, green, and efficient portable power solutions.