{"id":9582,"date":"2022-09-22T06:45:42","date_gmt":"2022-09-22T05:45:42","guid":{"rendered":"https:\/\/10.81.104.155\/int\/?post_type=article&#038;p=9582"},"modified":"2023-03-10T00:31:10","modified_gmt":"2023-03-10T00:31:10","slug":"a-way-of-life","status":"publish","type":"article","link":"https:\/\/sponsorcontent.cnn.com\/int\/dbs-truly-transformative\/a-way-of-life\/","title":{"rendered":"A Way of Life"},"content":{"rendered":"\n  <style>\n    @media (min-width: 980px) {\n      .wp-block-hero__heading { font-size: 82px !important}\n      .wp-block-hero__sub-heading { font-size: 28px !important}\n    }\n  <\/style>\n\n<article class=\"wp-block-hero break-out\">\n\n      <div class=\"wp-block-hero__background\">\n                        <img data-src=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-hero-FINAL.jpg\" alt=\"\" class=\"wp-block-hero__background__image wp-block-hero__background__image--desktop lazy\">\n              \n          <\/div>\n  \n  <i class=\"wp-block-hero__overlay\" aria-hidden=\"true\"><\/i>\n\n  \n      <i\n    aria-hidden=\"true\"\n    class=\"wp-block-hero__custom-overlay\"\n    style=\"background-color:#000000;opacity:0.22\"><\/i>\n  \n  \n  <div class=\"wp-block-hero__intro-wrap container\">\n    <h1 class=\"wp-block-hero__heading\">A Way of Life<\/h1>\n  \n      <\/div>\n\n\n  \n    <div class=\"wp-block-hero__content-by wp-block-hero__content-by--wrap container\">      \n      <ul class=\"wp-block-hero__logos\">\n                  <li class=\"wp-block-hero__item\">\n\n                          <a href=\"https:\/\/www.dbs.com\/dbsdigibanking\/index.html?tab=dbs-ibg\" target=\"_blank\" rel=\"sponsored noopener\">\n            \n                          <img data-src=https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2021\/06\/DBSlogo_white-300x88.png alt=\"\" class=\"wp-block-hero__icon lazy\">\n            \n                          <\/a>\n            \n          <\/li>\n              <\/ul>\n    <\/div>\n    \n  <\/article>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\">Hawker centers are a crucial part of the Singaporean way of life. But in an increasingly digital world, how do hawkers embrace the opportunities offered by technology?<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<p class=\"has-drop-cap\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#cc0200\" class=\"has-inline-color\">H<\/mark>awker centers are an integral part of Singaporean society, but as one of the last bastions of cash transactions, they risk being left behind in the nation\u2019s push for digitalization. With its roots as a development bank, DBS has partnered with grassroot leaders, with the support of Infocomm Media Development Authority (IMDA), to offer technological solutions that protect the livelihood of traditional businesses and enrich the community.<br><br>The skies are still dark when Benson Low arrives at his stall in Tanjong Pagar Plaza Market &amp; Food Center. It\u2019s been the same routine for the past three decades at this hawker center: arrive before 5 a.m. and get the stall ready to open at 6 a.m., when he starts cooking laksa and prawn mee until after the lunch trade. He then packs up, preps for the next day, and does it all over again.<\/p>\n\n\n<figure class=\"wp-block-image wp-block-image--default \"><img data-src=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-100x56.jpg\" data-srcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL.jpg 1920w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-1536x864.jpg 1536w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-1247x701.jpg 1247w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-826x465.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-600x338.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-520x293.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-intro-FINAL-260x146.jpg 260w\" width=\"1920\" height=\"1080\" alt=\"\" class=\"wp-block-image__image lazy\"><figcaption class=\"wp-block-image__caption\">Benson Low works behind the counters at Ah Seng Laksa &#038; Prawn Mee at Tanjong Pagar Plaza Market &#038; Food Center.<\/figcaption><\/figure>\n\n\n<p>These days, his 28-year-old daughter helps him out at the stall, the fourth generation of family members to work behind the counters at Ah Seng Laksa &amp; Prawn Mee. \u201cNowadays, you don\u2019t see fourth generation stalls,\u201d he says. \u201cIt\u2019s not easy. You need to upgrade yourself to sustain your growth.\u201d<\/p>\n\n\n\n<p>During the pandemic, his business, like many others, took a battering, and his earnings were slashed by about 90%. Government restrictions meant that the usual foot traffic from nearby offices in Singapore\u2019s CBD slowed to a trickle, further exacerbated with the limit on group sizes.<\/p>\n\n\n\n<div class=\"wp-block-group has-white-color has-black-background-color has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-cnn-heading\"><h2 id=\"a-collective-effort\" class=\"wp-block-cnn-heading__heading\">A collective effort<br><br><\/h2><div class=\"wp-block-cnn-heading__content\"><p>These challenges did not go unnoticed by DBS, whose teams were assessing the hawker center most impacted by the restrictions to pilot the bank\u2019s new Adopt-a-Hawker Centre initiative. With its downtown location, now a ghost town as people were working from home, Tanjong Pagar Plaza Market was chosen, with 50 participating stallholders taking part in the pilot program.<br><br>First launched in September 2021, DBS\u2019s Adopt-a-Hawker Center goals are twofold: bolster hawkers\u2019 earnings by organizing group buys, and equip hawkers with digital tools, which include helping them dial up their presence online and across social media platforms.<br><br>The bank-sponsored group buys, which continue to this day, take a very ground-up direction at DBS. Staff in business units across the company all reach into their own pockets and pitch in to help the hawkers. Purchased meals are then donated to worthy causes, including to front-line staff at hospitals and needy households.<\/p><\/div><\/div>\n\n\n\n<p><span style=\"display:inline-block;line-height:36px;font-size:26px;letter-spacing:0.02em\">\u201cThe Adopt-a-Hawker Centre initiative attests to the collective efforts of the private and public sectors, and grassroots organizations, to build a stronger community by bolstering hawkers\u2019 livelihoods and equipping them with the necessary digital tools and know-how to drive business growth.\u201d<br><span style=\"display:inline-block;line-height:16px;font-size:12px\"><br><br>&#8211; Shee Tse Koon, Singapore Country Head, DBS<\/span><\/span><\/p>\n\n\n\t<article class=\"wp-block-carousel wp-block-carousel--align-wide wp-block-carousel--orientation-landscape\">\n\t\t<div class=\"wp-block-carousel__slider\">\n\n\t\t\t<div class=\"wp-block-carousel__slider-buttons\" 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https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-520x292.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-260x146.jpg 260w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL.jpg 1245w\"\n\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\twidth=\"1245\"\n\t\t\t\t\t\t\t\theight=\"700\"\n\t\t\t\t\t\t\t\tstyle=\"object-position: \"\n\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/figure>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div class=\"container wp-block-carousel__ticker-container\">\n\t\t\t<div class=\"wp-block-carousel__counter\">\n\n\t\t\t\t<div class=\"wp-block-carousel__numbers\">\n\t\t\t\t\t<span class=\"wp-block-carousel__current\">1<\/span>\n\t\t\t\t\t<span class=\"wp-block-carousel__label\">of<\/span>\n\t\t\t\t\t<span class=\"wp-block-carousel__total\">4<\/span>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"wp-block-carousel__arrows\" dir=\"ltr\" aria-hidden=\"true\">\n\t\t\t\t\t<button\n\t\t\t\t\ttype=\"button\"\n\t\t\t\t\tclass=\"wp-block-carousel__button wp-block-carousel__button--prev prev-btn\"\n\t\t\t\t\taria-label=\"Click to go previous slide\"><svg class=\"svg-icon svg-icon--icon-carousel-left\" aria-hidden=\"true\" role=\"img\"> <use href=\"#icon-carousel-left\" xlink:href=\"#icon-carousel-left\"><\/use> <\/svg><\/button>\n\n\t\t\t\t\t<button\n\t\t\t\t\ttype=\"button\"\n\t\t\t\t\tclass=\"wp-block-carousel__button wp-block-carousel__button--next next-btn\"\n\t\t\t\t\taria-label=\"Click to go next slide\"><svg class=\"svg-icon svg-icon--icon-carousel-right\" aria-hidden=\"true\" role=\"img\"> <use href=\"#icon-carousel-right\" xlink:href=\"#icon-carousel-right\"><\/use> <\/svg><\/button>\n\t\t\t\t\t\n\t\t\t\t\t<button\n\t\t\t\t\ttype=\"button\"\n\t\t\t\t\tclass=\"wp-block-carousel__fullscreen fullscreen-btn\"\n\t\t\t\t\taria-label=\"Click to open image fullscreen\"><svg class=\"svg-icon svg-icon--icon-fullscreen\" aria-hidden=\"true\" role=\"img\"> <use href=\"#icon-fullscreen\" xlink:href=\"#icon-fullscreen\"><\/use> <\/svg><\/button>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\n\n\t\t<div class=\"wp-block-carousel__caption-slider\">\n\t\t\t<div class=\"wp-block-carousel__container\" dir=\"ltr\">\n\t\t\t\t\t\t\t\t\t<figcaption class=\"wp-block-carousel__caption\" aria-hidden=\"false\">\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\tDBS Singapore Country Head Shee Tse Koon (left), Senior Minister of State for Sustainability and the Environment Amy Khor (middle), and Singapore Deputy Prime Minister Heng Swee Keat (right), participate in food distribution under DBS\u2019s Adopt-A-Hawker Center initiative.\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/figcaption>\n\t\t\t\t\t\t\t\t\t<figcaption class=\"wp-block-carousel__caption\" aria-hidden=\"false\">\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\tHead of DBS Singapore Consumer Banking Group Jeremy Soo (left) participates in a group buy activity for the initiative which has seen participating hawkers\u2019 monthly earnings increase by 15\u201330%.\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/figcaption>\n\t\t\t\t\t\t\t\t\t<figcaption class=\"wp-block-carousel__caption\" aria-hidden=\"false\">\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\tDBS continues to champion hawkers with eight \u201cadopted\u201d hawker centers to date, bolstering hawkers\u2019 earnings and to equipping them with digital tools.\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/figcaption>\n\t\t\t\t\t\t\t\t\t<figcaption class=\"wp-block-carousel__caption\" aria-hidden=\"false\">\n\t\t\t\t\t\t<div class=\"container\">\n\t\t\t\t\t\t\tMeals from DBS-sponsored group buys are donated to front-line staff at hospitals and other worthy causes. \t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/figcaption>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div class=\"wp-block-carousel__modal\" aria-hidden=\"true\">\n\n\t\t\t<button type=\"button\" class=\"wp-block-carousel__close-overlay\">\n\t\t\t\t<span class=\"screen-reader-text\">click to close modal<\/span>\n\t\t\t<\/button>\n\n\t\t\t<div class=\"wp-block-carousel__modal-arrows\" dir=\"ltr\">\n\t\t\t\t<button\n\t\t\t\ttype=\"button\"\n\t\t\t\tclass=\"wp-block-carousel__button wp-block-carousel__button--prev modal-prev-btn\"\n\t\t\t\taria-label=\"Click to go previous slide\"><svg class=\"svg-icon svg-icon--icon-carousel-left\" aria-hidden=\"true\" role=\"img\"> <use href=\"#icon-carousel-left\" xlink:href=\"#icon-carousel-left\"><\/use> <\/svg><\/button>\n\n\t\t\t\t<button\n\t\t\t\ttype=\"button\"\n\t\t\t\tclass=\"wp-block-carousel__button wp-block-carousel__button--next modal-next-btn\"\n\t\t\t\taria-label=\"Click to go next slide\"><svg class=\"svg-icon svg-icon--icon-carousel-right\" aria-hidden=\"true\" role=\"img\"> <use href=\"#icon-carousel-right\" xlink:href=\"#icon-carousel-right\"><\/use> <\/svg><\/button>\n\t\t\t\t\n\t\t\t\t<button\n\t\t\t\ttype=\"button\"\n\t\t\t\tclass=\"wp-block-carousel__fullscreen modal-fullscreen-btn\"\n\t\t\t\taria-label=\"Click to open image fullscreen\"><svg class=\"svg-icon svg-icon--icon-fullscreen-close\" aria-hidden=\"true\" role=\"img\"> <use href=\"#icon-fullscreen-close\" xlink:href=\"#icon-fullscreen-close\"><\/use> <\/svg><\/button>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"wp-block-carousel__modal-slider\">\n\t\t\t\t<div class=\"wp-block-carousel__modal-container\" dir=\"ltr\">\n\n\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-block-carousel__modal-figure\">\n\t\t\t\t\t\t\t<div class=\"wp-block-carousel__modal-image-wrap\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\tclass=\"wp-block-carousel__modal-image wp-block-carousel__modal-image--desktop\"\n\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-100x56.jpg\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-826x464.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-600x337.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-520x292.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL-260x146.jpg 260w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-01-FINAL.jpg 1245w\"\n\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\twidth=\"1245\"\n\t\t\t\t\t\t\t\t\theight=\"700\"\n\t\t\t\t\t\t\t\t\tstyle=\"object-position:50% 50%\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-block-carousel__modal-figure\">\n\t\t\t\t\t\t\t<div class=\"wp-block-carousel__modal-image-wrap\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\tclass=\"wp-block-carousel__modal-image wp-block-carousel__modal-image--desktop\"\n\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-100x56.jpg\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-826x464.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-600x337.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-520x292.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL-260x146.jpg 260w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-02-FINAL.jpg 1245w\"\n\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\twidth=\"1245\"\n\t\t\t\t\t\t\t\t\theight=\"700\"\n\t\t\t\t\t\t\t\t\tstyle=\"object-position:50% 50%\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-block-carousel__modal-figure\">\n\t\t\t\t\t\t\t<div class=\"wp-block-carousel__modal-image-wrap\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\tclass=\"wp-block-carousel__modal-image wp-block-carousel__modal-image--desktop\"\n\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-100x56.jpg\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-826x464.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-600x337.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-520x292.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL-260x146.jpg 260w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-03-FINAL.jpg 1245w\"\n\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\twidth=\"1245\"\n\t\t\t\t\t\t\t\t\theight=\"700\"\n\t\t\t\t\t\t\t\t\tstyle=\"object-position:50% 50%\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-block-carousel__modal-figure\">\n\t\t\t\t\t\t\t<div class=\"wp-block-carousel__modal-image-wrap\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\tclass=\"wp-block-carousel__modal-image wp-block-carousel__modal-image--desktop\"\n\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-100x56.jpg\"\n\t\t\t\t\t\t\t\t\tsrcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-826x464.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-600x337.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-520x292.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL-260x146.jpg 260w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-gala-04-FINAL.jpg 1245w\"\n\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\twidth=\"1245\"\n\t\t\t\t\t\t\t\t\theight=\"700\"\n\t\t\t\t\t\t\t\t\tstyle=\"object-position:50% 50%\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/article>\n\n<\/div>\n\n\n\n<div class=\"wp-block-cnn-heading\"><h2 id=\"digital-tools-for-growth\" class=\"wp-block-cnn-heading__heading\">Digital tools for growth<\/h2><div class=\"wp-block-cnn-heading__content\"><p>Hawkers also enjoy visibility on the DBS PayLah! mobile application, where customers can browse its Hawkerpedia feature including over 10,000 stalls that accept digital payments. Hawkers can also offer delivery services via the app\u2019s WhyQ function.<br><br>When the program first launched, DBS approached the government to offer their support. To this day, the bank remains the only corporate partner to continue championing the hawkers with eight \u201cadopted\u201d hawker centers, and two more planned in the pipeline.<br><br>According to DBS, digital transactions at participating hawker centers have increased more than six-fold compared to 2020, with more than half of the QR payments conducted via the DBS PayLah! app.<\/p><\/div><\/div>\n\n\n<figure class=\"wp-block-image wp-block-image--default \"><img data-src=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-100x56.jpg\" data-srcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL.jpg 1920w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-1536x864.jpg 1536w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-1247x701.jpg 1247w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-826x465.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-600x338.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-520x293.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-01-FINAL-260x146.jpg 260w\" width=\"1920\" height=\"1080\" alt=\"\" class=\"wp-block-image__image lazy\"><figcaption class=\"wp-block-image__caption\">More than half of the QR payments at participating hawker centers are conducted via the DBS PayLah! App.<\/figcaption><\/figure>\n\n\n<p>For DBS, the commitment doesn\u2019t end with digital adoption. Hawkers are continually kept abreast with the latest developments, including scam awareness workshops, and new e-payment features.<br><br>Their efforts have paid off. After the launch of the initiative, participating hawkers including Benson saw their monthly earnings increase by 15\u201330%. Along with the easing of restrictions and other government support, Benson has seen his business return to pre-Covid levels.<br><br>\u201cThe older generation believe that cash is king, but I tell my mother that it\u2019s different now,\u201d says Benson. \u201cThe e-payment machine is like an assistant. Digital is the best way for hawkers.\u201d<\/p>\n\n\n<figure class=\"wp-block-image wp-block-image--default \"><img data-src=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-100x56.jpg\" data-srcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL.jpg 1920w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-1536x864.jpg 1536w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-1247x701.jpg 1247w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-826x465.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-600x338.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-520x293.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-PayLah-02-FINAL-260x146.jpg 260w\" width=\"1920\" height=\"1080\" alt=\"\" class=\"wp-block-image__image lazy\"><figcaption class=\"wp-block-image__caption\">Digital transactions at participating hawker centers have increased six-fold year-on-year.<\/figcaption><\/figure>\n\n\n<div class=\"wp-block-group has-white-color has-black-background-color has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-cnn-heading\"><h2 id=\"empowering-future-generations\" class=\"wp-block-cnn-heading__heading\">Empowering future generations<br><br><\/h2><div class=\"wp-block-cnn-heading__content\"><p>Inscribed in 2020 on the UNESCO Representative List of the Intangible Cultural Heritage of Humanity, hawker centers play a crucial role in communities, acting as a social place for people from diverse backgrounds and cultures to come together. \u201cI\u2019m grateful for DBS because they have a good heart and help us hawkers, and grateful for our grassroot leaders for their efforts coordinating with DBS,\u201d adds Benson.<br><br>By empowering microenterprises with digital solutions, DBS is ensuring hawkers like Benson will remain a part of the country\u2019s digital transformation and continue representing Singapore\u2019s multicultural heritage for generations to come.<\/p><\/div><\/div>\n\n\n\n<p><span style=\"display:inline-block;line-height:36px;font-size:26px;letter-spacing:0.02em\">\u201cUnder the Digital for Life movement, one of our aims is to harness the strengths of the people, private, and public sectors to empower Singaporeans with digital tools and skills to embrace the economic opportunities that digitalization can bring. DBS\u2019s Adopt-A-Hawker-Centre initiative is a good example of such a partnership and we encourage more corporate partners and individuals to join us in enabling Singaporeans to pick up digital skills and knowledge to enrich their lives.\u201d<br><span style=\"display:inline-block;line-height:16px;font-size:12px\"><br><br>&#8211; Douglas Goh, Director, Digital Engagement &amp; Adoption, SG Digital Office, Infocomm Media Development Authority (IMDA)<\/span><\/span><\/p>\n<\/div>\n\n\n\n\t<article class=\"wp-block-video\">\n\t\t<figure class=\"container\">\n\t\t\t<div class=\"wp-block-video__wrapper\">\n\n\t\t\t\t<div\n\t\t\t\tdata-plyr-provider=\"vimeo\"\n\t\t\t\tclass=\"wp-block-video__player\"\n\t\t\t\tdata-plyr-provider=\"vimeo\"\n\t\t\t\tdata-plyr-embed-id=\"https:\/\/vimeo.com\/763988129\"\n\t\t\t\t><\/div>\n\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t<\/article>\n\n\n\n\n<article class=\"wp-block-related-content break-out\">\n  <div class=\"container\">\n\n          <h2 class=\"wp-block-related-content__heading\">READ MORE<\/h2>\n    \n          <div class=\"wp-block-related-content__grid wp-block-related-content__grid--large\">\n\n                  <article class=\"wp-block-related-content__item\">\n            <a\n            href=\"https:\/\/sponsorcontent.cnn.com\/int\/dbs-truly-transformative\/digital-financial-solutions\/\"\n            class=\"wp-block-related-content__link\"\n            target=\"_self\"\n                        >\n\n                              <div class=\"wp-block-related-content__media\">\n                  <img data-src=https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/11\/2022-DBS-AF2-GS1-hero-1024x576.jpg alt=\"\" class=\"wp-block-related-content__image lazy\">\n                <\/div>\n              \n                              <h3 class=\"wp-block-related-content__title\">Digitalizing for the Future<\/h3>\n              \n            <\/a>\n          <\/article>\n                  <article class=\"wp-block-related-content__item\">\n            <a\n            href=\"https:\/\/sponsorcontent.cnn.com\/int\/dbs\/emerging-stronger\/\"\n            class=\"wp-block-related-content__link\"\n            target=\"_self\"\n                        >\n\n                              <div class=\"wp-block-related-content__media\">\n                  <img data-src=https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/12\/AF4-2022-DBS-hero-1024x683.jpg alt=\"\" class=\"wp-block-related-content__image lazy\">\n                <\/div>\n              \n                              <h3 class=\"wp-block-related-content__title\">Building an Inclusive Digital Economy<\/h3>\n              \n            <\/a>\n          <\/article>\n        \n      <\/div>\n    \n  <\/div>\n<\/article>\n\n\n<article class=\"wp-block-related-content break-out\">\n  <div class=\"container\">\n\n    \n          <div class=\"wp-block-related-content__grid wp-block-related-content__grid--large\">\n\n                  <article class=\"wp-block-related-content__item\">\n            <a\n            href=\"https:\/\/sponsorcontent.cnn.com\/int\/dbs-truly-transformative\/bridging-the-gap\/\"\n            class=\"wp-block-related-content__link\"\n            target=\"_self\"\n                        >\n\n                              <div class=\"wp-block-related-content__media\">\n                  <img data-src=https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/12\/2022-AF3-DBS-hero-1024x576.jpg alt=\"\" class=\"wp-block-related-content__image lazy\">\n                <\/div>\n              \n                              <h3 class=\"wp-block-related-content__title\">Bridging the Gap<\/h3>\n              \n            <\/a>\n          <\/article>\n                  <article class=\"wp-block-related-content__item\">\n            <a\n            href=\"https:\/\/sponsorcontent.cnn.com\/int\/dbs\/emerging-stronger\/\"\n            class=\"wp-block-related-content__link\"\n            target=\"_self\"\n                        >\n\n                              <div class=\"wp-block-related-content__media\">\n                  <img data-src=https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2021\/08\/DBS_Hub_hero_01-1024x683.jpg alt=\"\" class=\"wp-block-related-content__image lazy\">\n                <\/div>\n              \n                              <h3 class=\"wp-block-related-content__title\">Emerging Stronger<\/h3>\n              \n            <\/a>\n          <\/article>\n        \n      <\/div>\n    \n  <\/div>\n<\/article>\n\n\n<article class=\"wp-block-cta break-out\">\n\n\n      <div class=\"wp-block-cta__background\">\n                        <img data-src=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2022\/10\/2022-DBS-AF1-Hawker-cta-FINAL.jpg\" alt=\"\" class=\"wp-block-cta__background__image wp-block-cta__background__image--desktop lazy\">\n                        <\/div>\n  \n      <i\n    aria-hidden=\"true\"\n    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