{"id":14653,"date":"2023-09-28T19:29:17","date_gmt":"2023-09-28T18:29:17","guid":{"rendered":"https:\/\/10.81.104.155\/int\/?post_type=article&#038;p=14653"},"modified":"2023-10-04T09:40:42","modified_gmt":"2023-10-04T08:40:42","slug":"revolutionizing-consumer-engagement","status":"publish","type":"article","link":"https:\/\/sponsorcontent.cnn.com\/int\/infinite-reality\/revolutionizing-consumer-engagement\/","title":{"rendered":"Revolutionizing Retail Experiences"},"content":{"rendered":"\n<div class=\"wp-block-group has-background is-layout-constrained wp-block-group-is-layout-constrained\" style=\"background-color:#0a0925\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h1 class=\"wp-block-heading has-text-align-center has-white-color has-text-color\" style=\"font-size:44px\">David Palmer: Revolutionizing Retail Experiences<\/h1>\n\n\n\n\t<article class=\"wp-block-video\">\n\t\t<figure class=\"container\">\n\t\t\t<div class=\"wp-block-video__wrapper\">\n\n\t\t\t\t<div\n\t\t\t\tdata-plyr-provider=\"vimeo\"\n\t\t\t\tclass=\"wp-block-video__player\"\n\t\t\t\tdata-plyr-provider=\"vimeo\"\n\t\t\t\tdata-plyr-embed-id=\"https:\/\/vimeo.com\/869261973?share=copy\"\n\t\t\t\t><\/div>\n\n\t\t\t<\/div>\n\n\t\t\t\t\t<\/figure>\n\n\t\t\n\t<\/article>\n\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>With many brick-and-mortar stores working alongside an online alternative, retail is no stranger to the disruption of digital innovation. However, augmentation is taking it one step further by providing consumers with a virtual environment they can fully control and enjoy.<\/p>\n\n\n\n<p>To David Palmer, Chief Product Officer at Vodafone DAB, the Metaverse is best thought of as an extended web browser where people can navigate their own buyer journeys. Wherever they are in the world and whatever their socioeconomic background, individuals can access a dedicated space to meet their shopping needs and fulfil their transactions.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n<\/div>\n\n\n<figure class=\"wp-block-image wp-block-image--large \"><img data-src=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-100x56.jpg\" data-srcset=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44.jpg 1920w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-300x169.jpg 300w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-1024x576.jpg 1024w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-768x432.jpg 768w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-1536x864.jpg 1536w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-1247x701.jpg 1247w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-826x465.jpg 826w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-600x338.jpg 600w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-100x56.jpg 100w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-520x293.jpg 520w, https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/10\/Screenshot-2023-10-03-at-09.47.44-260x146.jpg 260w\" width=\"1920\" height=\"1080\" alt=\"\" class=\"wp-block-image__image lazy\"><figcaption class=\"wp-block-image__caption\">David Palmer, Chief Product Officer at Vodafone DAB<\/figcaption><\/figure>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>\u201c[This] new digital operating system redefines the boundaries of opportunity,\u201d says Palmer. Whether it\u2019s trying on an item of clothing in a virtual changing room or browsing the features of a car in a virtual showroom, Metaverse experiences from Infinite Reality enable customers to form meaningful connections with brands and their products.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n<\/div>\n\n\n\n<article class=\"wp-block-cta break-out\">\n\n\n      <div class=\"wp-block-cta__background\">\n                        <img data-src=\"https:\/\/sponsorcontent.cnn.com\/int\/wp-content\/uploads\/2023\/09\/2308-INFINITE-REALITY-DAVID-TVC-60-V16_Online.00_00_16_23.Still016.jpg\" alt=\"\" class=\"wp-block-cta__background__image wp-block-cta__background__image--desktop lazy\">\n                        <\/div>\n  \n      <i\n    aria-hidden=\"true\"\n    class=\"wp-block-cta__custom-overlay\"\n    style=\"background-color:#000000;opacity:0.35\"><\/i>\n  \n  <div class=\"container\">\n\n          <h3 class=\"wp-block-cta__heading\">Discover the possibilities of Infinite Reality<\/h3>\n    \n    \n    <div class=\"wp-block-cta__buttons\">\n              <a\n        href=\"https:\/\/theinfinitereality.com\/\"\n        target=\"_blank\"\n        rel=\"sponsored noopener\"        class=\"button wp-block-cta__cta\">\n          Learn more        <\/a>\n      \n              <a\n        href=\"https:\/\/theinfinitereality.com\/connect\"\n        target=\"_blank\"\n        rel=\"noopener noreferrer\"        class=\"button wp-block-cta__cta\">\n          Connect        <\/a>\n      \n    <\/div>\n  <\/div>\n<\/article>","protected":false},"featured_media":14693,"template":"","class_list":["post-14653","article","type-article","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - 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